Design for positive change

Brand+Soul is a strategic design agency helping lifestyle brands and non-profit organisations to realise their ambition, whether to sell, educate, campaign or raise their profile and grow. We believe design transforms business performance, delivering stronger, simpler and more effective communications in print and online that are as powerful as they are beautiful.

Brand Strategy

We help clients to define why they exist, the benefits they offer and what they want to be known for in the context of their market and culture. This strong sense of purpose provides a framework for effective design where creative output is aligned with commercial goals.

Brand Identity

Individuality, personality and authority – the key foundations to a strong identity. We use graphics, colour, type, imagery, words, materials and finishes that impact, surprise and delight, to differentiate our clients and bring their brand strategy to life.

Brand Engagement

We develop communications in print and online that consistently deliver the right message to the right audience, whether existing or prospective customers, partners or employees, encouraging greater brand loyalty and improved business performance.