Direct Selling Success!
Brand+Soul are delighted to become a Supplier Member for the Direct Selling Association (DSA) and attended our first DSA conference in Birmingham on 11 September. The DSA represents the interest of businesses engaged in the direct sales of consumer goods and today supports over 50 members from a wide range of industry sectors including beauty, health & wellbeing. Brand+Soul has enjoyed working with brands involved in direct sales including, Vorwerk (Thermomix® & Kobold), LegalShield and Showcase (previously MyShowcase) and understands how important the right communications are in building familiarity and trust and how to effectively engage and motivate a varied audience. “It’s clearly an exciting time for the direct sales industry, with attitudes changing, barriers falling and consumers looking for a more personal shopping experience from trusted brands,” said Helen. “What struck me at the conference was the innovation and creativity of the member brands in delivering better products to a growing market in a more sustainable way – in addition to delivering real opportunities for individuals to run their own business. We’re excited to be part of this movement and look forward to supporting and contributing to its success.”
